Titan brand- The Most Loved Watch Brand
Who would have thought that a joint venture between the TATA Group and The Tamil Nadu Industrial Development Corporation (TIDCO) will be so successful that it will become a household name in the organized watch retail world. Today, Titan Company is Tata Group’s largest consumer company.
TITAN is what this joint venture was named in the year 1984 and is the largest watch brand in India since then. Titan Company Limited (earlier called as Titan Industries Limited) today has Watches, Jewelry, Precision Engineering, Eyewear, Bags, Wallets, Perfumes and Belts under its name.
The company launched Fastrack, a fashion accessories brand in the year 1998 as a sub brand of Titan. In the year 2005, this brand became a stand-alone and now targets the youth and urban India. After observing a growing fashion and e-commerce market in India, Fastrack began opening retail stores throughout the country. The first store was opened in Pune in 2009. Fastrack later opened another 158 stores in 79 major cities of India.
Tanishq is the popular and loved jewelry brand owned by this company and SKINN is the famous perfume brand which was launched in the year 2013 by them.