Edible oils are most often plant-based oils, which are basically similar, if not the same as those produced by the industrial biotech industry for use as biofuels. Edible oil may be solid or liquid at room temperature. Basically, plant-derived edible oils consist of carboxylic acids, in contrast to petroleum-based oils which lack the carboxyl group on the end. While there are dozens of edible oils available in the market, a handful makes up a very large percentage of the world’s edible oil production. All of these oils can be used in cooking as well as for biofuel.
It is probably a non- issue that a slogan can boost the value of the marketing and advertising efforts of your business. Yet a slogan is one of those vague advertising concepts that can have different purposes, but it has one objective is to make your brand famous worldwide. Good slogans always fuse business or product promises with consumer perceptions in a communication process that signals unique benefits compared to your competition. Always remember that a good slogan captures the essence of your brand’s promised consumer benefit in one short phrase. Hence, a good slogan conjures up positive imagery about your business or your product. A good slogan has the element of immediacy.