Fast-moving consumer goods (FMCG) or consumer packaged goods (CPG) are products that are sold quickly and have a quick short shelf life. This sector has a wide collection of the Products in their Umbrella and consumer consumes daily basis.
FMCG is the fourth largest sector in the Indian economy and provides employment to around three million people accounting for approximately five percent of the total factory employment in the country.
The FMCG industry has been the mainstay of Indian capital and talent markets, producing several multi-bagger stocks like
Patanjali Ayurved Ltd.
Asian Paints Ltd
Himalaya Healthcare Ltd
Godrej Consumer Products Limited
Guruji Products Limited
Dabur India Ltd.
Hindustan Unilever Limited
Wipro Consumer Care & Lighting Ltd
Future Consumer Enterprises Ltd
The Indian culture, social & lifestyles are changing drastically. The total population is nearly 115 crores and the population includes rich, poor, middle class, male, female, located in rural, urban and suburban areas, Increase the level of education, etc, Increase awareness among rural market, make Growing awareness, easier access, and changing lifestyles have been the key growth drivers for the consumer market.
Food products is the largest consumption category in India, accounting.
The Recent Business trend suggests that innovation has been a key driver in reviving FMCG growth. As Indian companies are going global, they are focussing more on overseas markets such as the US, the UK, the UAE, Sri Lanka, Bangladesh, Thailand, Afghanistan, South Africa, and Mauritius either through exports or the establishment of their own foreign subsidiaries
If the monsoon is good, the agricultural economy is expected to grow 4 percent and the rural economy will grow a little more as there are other parts of the rural economy. I expect the demand growth in rural India for FMCG products
Above are just a Snippet of the Importance of the FMCG sector in India. There are many young enthusiasm ask us on Comment and on Mail to make the Post which contains the Product list of FMCG products.
FMCG Product list
Fabric wash, Synthetic Detergents, Laundry soaps & Powders, Dish/utensil cleaners, Abrasive Cleaners, Floor cleaners, Toilet cleaners, Bleaches, Upholstery Cleaners, Metal polish, Furniture polish, Shoe Polish, Car Fragrance, Air Fragrance, Mosquito repellent, Insecticides
Toothpaste, Mouthwash, Sanitizers
Fairness Creams, Lotions, Gellies, Shower Gel, Face Serums, Sunskin Cream, Moisturiser, Face wash, Hand Wash, Mahendi, Shaving Cream, Razor
Hair Oil, Shampoos, Hair Color, Hair Dye
Face Cream, Lipstick, Nail Polish, Talcum Powder, Hair Styling Product, Eye shadow, Mascara, Eye shadow, Perfume, Deo, Attar
Ointment, Balm, Cough syrup, Chyawan prash
Milk , Buttermilk, Curd, Frozen Desserts, Yogurt, Cottage cheese, Sour cream, Cheese , Mayonnaise, Milk Powder, Ice milk, Novelties, Sherbets, Sorbets, Frozen yogurt, Bread spread, Cattle Feed, Ghee, Mithai mate, Paneer
Cookies, Biscuits, Rusk, Namkeen, Fryms, Baking Powder, Baking soda, Custard powder, Dry yeast, Toffees, Monosodium Glutamate (M.S.G.) , Vanilla Sugar, Stock Cubes ,Sodium Bicarbonate, Starch,
Tissues, Diapers, Sanitary pads, Corrugated Boxes,
Chocolates, Candys, Sweets , Sugar Boiled Candy, Lollipop, Vanilla Sugar, Chewing Gum, Cocoa,
Pen, Notebook, Pencil, Boxes, Staples, Color box Etc
Oats, Snake Food, Branded flour, Sugar, Spaghetti, Tomato sauce, Tomato paste, Potato Chips, Fruits Jam, Ice Creams, Vegetables, Meat, Fish related Products, Salt, Cooking Oil, Margarine, Turmeric Powder, Chilli Powder, Garam Masala, Popcorn, Noodles, Pizza, Burger, Macaroni, Baby Foods,
Cigarette, Cigar, Beedi, Gutkha, Panmasala
Enamel Paints, Exterior Paints, Waterproofing, Adhesive
Juice, Cold Drink, Tea, Coffee, Beer, Alcohol, Bottled water, Health beverages, Cold Drinks, Wines
Processed Fruit, Fruit Cane, Cereals, pulses, Beans, Maize and related Products, Wheat, Rice, Grains, Honey, Grain, Meat, Egg,
Men and Women’s Inner Wear, Match Box, Incense Stick,
Still, there are many Products missing in this list. Hope you will help us to make this list more helpful for young marketers.
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