Marketing SWOT Analysis Indigo Airline Swot analysis

Indigo Airline Swot analysis


Marketing SWOT Analysis Indigo Airline Swot analysis

Indigo Airline Swot analysis

indigo airline swot analysis














Indigo Airline Swot Analysis

Tagline:-Go  Indigo
USP:-Lowest Price,
Target Group:-middle and Lower Class
Competitors:-spice jet,kingfisher,go Air,Air India,


-Poweful promoters support
-continuous profit maker
-Big Market share
-Good advertising,and strategies
-Also Surrounder out of India also.


-Competition against other competitiors
-no more routes compare to others.
-Not internationally established.


–Middle class increasing
-untapped cities
-Great Market For LCCin India
-global entrance is also good


-Unfavourable Govt policies
-labour cost increased
-Fuel cost also

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