Brooke Bond is a Famous brand-name of tea owned by Unilever. Taaza is the name given to a new type of tea introduced by the Brooke Bond tea company. Brooke Bond Red Label is also another popular tea brand from Unilever.Companies have different branding strategies for their different Brands. Through effectively conveying the message, Brooke bond earns good respect from the Indian Customers. It has been comforting the taste buds of millions around the world since 1869.
Read more : Top 10 Tea brands In India
Here is the SWOT Analysis of Brooke Bond Red Label Tea :